Life Tastes Good

2010. video (color, silent), media player, projector, 3 min loop, inkjet prints, mailed letters
Life Tastes Good takes a cryptic turn on the popular Coke commercials as a CGI animated polar bear dies a slow death over three minutes. Additionally, letters were mailed to selected individuals stating antiquated Coca-Cola taglines and prints were created depicting environments evoking a kind of heaven and hell for the sacrificial beast.

Installation shot of the pop art inspired animation Life Tastes Good
One of the letters sent out as part of the work
Photo of a print in the exhibition
A print made with 3D rendering techniques
Detail of a print made with 3D rendering techniques
Photo of a print in the exhibition
A print made with 3D rendering techniques
Detail of a print made with 3D rendering techniques